#HoldACokeWithYourBoobsChallenge encourages women
to post photos online with a soft drink held in their cleavage, with
many images showing mainly topless women barely covering their nipples –
all in the name of supposedly raising money for breast cancer.
it has now been revealed the Las Vegas-based adult entertainment scout
who started the #HoldACokeWithYourBoobsChallenge did not intend to raise
money for charity but to make fun of similar challenges such as the Ice Bucket Challenge.
People have been posting their images to Twitter, Instagram and Facebook
in the belief the challenge is to raise money for breast cancer
charities but adult entertainment scout Danny Frost and glamour model
Gemma Jaxx have admitted to starting the hashtag as a joke.
And the Breast Cancer Research Foundation said the challenge is not raising money for them and has no
connection to their charity – but would happily receive donations if
donations do start coming in from the challenge.